Adapt has a highly engaged and motivated audience. As well as developing internal projects and campaigns, we work with different organisations to: ideate, design, communicate, develop and realise climate and sustainability related projects and campaigns.
We specialise in branding, video production, animation, installation design, website design, printed media, workshops, copy writing, social media communication and events.
If you would like to work or partner with us, please get in touch.
Selected Videos: Nicer Tuesdays, British Council, Protest Gear
Selected Features: Oatly, It's Nice That, The Face Timeout, Elephant Magazine, The Evening Standard, Creative Boom
Workshops: UAL (MA + BA), The Tate, Epsom University, The Cass, Caxton Youth, Design Museum, PlayNice.
Awards: London Design Awards, Silver, systems social design. British Council, 10 emerging designers of the year. D&AD Impact shortlist
Adapt is a creative studio, using design, humor and contemporary culture to communicate social issues, and build communities with climate at the forefront. Founded by Josie Tucker and Richard Ashton, Adapt runs their own campaigns and events whilst working with a range of clients to develop and design projects dedicated to meaningful impact.
Clients Include: The Tate, British Council, Kings Cross Estate, Anyways, Selfridges, Adidas, Merrel, Ecover, Oatly and more
We work across a variety outputs. View our work or get in touch.
Selected Videos: Nicer Tuesdays, British Council, Protest Gear
Selected Features: Oatly, It's Nice That, The Face Timeout, Elephant Magazine, The Evening Standard, Creative Boom
Workshops: UAL (MA + BA), The Tate, Epsom University, The Cass, Caxton Youth, Design Museum, PlayNice.
Awards: London Design Awards, Silver, systems social design. British Council, 10 emerging designers of the year. D&AD Impact shortlist
This exhibtion launches the ongoing collaborative platform exploring the concept of protest garments for use in and out of direct action.
This first edition brings together 8 artists who have all created their own version of a Protest Scarf. Recognising the signals of football crowds and the language and uniform of football garments, this project takes inspiration from football fandom.
A scarf signifies what team a football fan supports. These scarves signify the side of social issues these artists are on. Alongside these art pieces, we have collaborated with Ecoknitware and Kniterate to produce two fundraising scarves on a strictly made-to-order basis, with 23% of the sale price going to Client Earth. The made-to-order scarves are produced with fully traceable and sustainable yarns.
A huge thank you to everyone who has given their time to this project!
Adapt: Richard Ashton and Josie Tucker
Shoot Director: Henry Dean
Director of Photography: Donny Johnson
Producer: Xiaoxuan Zhu
Assistant: Eve Mahoney
Location: Dulwich Hamlets Football Club
EcoKnitware Tim Walpole and Robert Ingemarsson
Kniterate – Jipke Lezwijn, Gerard Rubio and Triambak Saxena
Artists Involved:
Anke Sondi
Begoña Toledo
Carolina Lindberg
Emily Sear
Mia Rodney
Josie Tucker
Joycelyn Longdon
Richard Ashton
Models:
Johnny Kay (modelling Climate Justice scarf)
Quaz Qureshi (modelling Fuck Your CO2 scarf)
Nic Dawes (modelling Anke Sondi’s scarf)
Aisha Kacie (modelling Joycelyn Longdon’s scarf)
carf)